If Hip Hop isnt Dead..........?

then why are artist like Soulja Boi getting number 1 on the billboard spots and real artists like Lupe Fiasco cant go platinum or get the radio airtime when his album is the best to come out this year???? and why is it that artists are being content with selling ringtones now??? and why dont real producers like RZA and Jazzy Jeff get the recognition they deserve but Dj Khaled and Scott storch do???? intelligent answers